Area of expertise
Documented actives, at the concentrations that matter.
Anti-ageing, anti-dark spot, anti-blemish: these are the best-selling claims on the shelf, and the easiest to disappoint. We formulate with actives whose efficacy is published, and we test before making any promise.
Anti-ageing and longevity
Serums and creams based on new-generation actives.
Anti-dark spot
Care targeting hyperpigmentation and skin radiance.
Anti-blemish
Routines for oily, acne-prone skin, for example niacinamide, zinc PCA, LHA.
Promise what can be proven
- Efficacy tests at partner centres.
- Toxicological review of every raw material.
- Regulatory monitoring of maximum permitted concentrations.
- Claims written under Regulation (EU) No 655/2013 and supported by the tests.

Blog
Our articles on actives
Microplastics: which skincare is affected, and when?Rinse-off products are next, from 17 October 2027. The EU restriction goes well beyond microbeads. Here is how to find out whether your ran…Read the article
Tranexamic acid: from dermatological discovery to anti-ageing cosmetic innovationIn 1979, a Japanese dermatologist made a chance observation that would revolutionise the treatment of pigmentation marks. While giving tran…Read the article
Bakuchiol: a scientifically validated natural alternative to retinolTraditional origins of bakuchiol and its arrival in modern cosmetics Bakuchiol is a natural compound extracted from the seeds of **Psoralea…Read the article Frequently asked questions
Can you formulate around an active we specify?
Yes, after toxicological review and a check of permitted concentrations.
Do you carry out efficacy tests?
Yes, at partner centres; type and cost are set out in the proposal.
What claims will we be able to make?
Those the tests support, written with you under Regulation (EU) No 655/2013.
Your actives range
Describe your project.